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| 1 title=About | The Acceptable Ads Committee | 1 title=About | The Acceptable Ads Committee |
| 2 description=The Acceptable Ads Committee creates new and exceptional ad standard
s that improve the user experience for ad-blocking users while, just as importan
tly, delivering real value to content publishers and online advertisers | 2 description=The Acceptable Ads Committee creates new and exceptional ad standard
s that improve the user experience for ad-blocking users while, just as importan
tly, delivering real value to content publishers and online advertisers |
| 3 custom=1 | 3 custom=1 |
| 4 breadcrumb=Committee | 4 breadcrumb=Committee |
| 5 | 5 |
| 6 <style> | 6 <style> |
| 7 .card h3 | 7 .card h3 |
| 8 { | 8 { |
| 9 height: 90px; /* Using fixed height until #4961 is resolved. */ | 9 height: 90px; /* Using fixed height until #4961 is resolved. */ |
| 10 } | 10 } |
| (...skipping 10 matching lines...) Expand all Loading... |
| 21 width: 100%; | 21 width: 100%; |
| 22 } | 22 } |
| 23 } | 23 } |
| 24 </style> | 24 </style> |
| 25 | 25 |
| 26 <div class="container" markdown="1"> | 26 <div class="container" markdown="1"> |
| 27 # {{aac-heading[Page Heading] Acceptable Ads Committee}} | 27 # {{aac-heading[Page Heading] Acceptable Ads Committee}} |
| 28 | 28 |
| 29 --- | 29 --- |
| 30 | 30 |
| 31 <div class="p-container" markdown="1"> | 31 <div class="section" markdown="1"> |
| 32 {{aac-paragraph1[Acceptable Ads Committee Paragraph 1] In <fix>2017</fix>, <fix>
eyeo GmbH</fix> handed over control of the Acceptable Ads initiative to an indep
endent committee made up of eleven stakeholders who represent three distinct coa
litions: User Advocates Coalition (digital rights organization, ad-block user),
For Profit Coalition (advertiser, advertising agency, ad-tech company, publisher
/ content creator) and the Expert Coalition (user agent, creative agent, resear
cher / academia). This committee, aptly called the Acceptable Ads Committee, has
full control over the Acceptable Ads initiative, including what’s deemed accept
able by defining the [Acceptable Ads criteria](https://acceptableads.com/en/abou
t/criteria).}} | 32 {{aac-paragraph1[Acceptable Ads Committee Paragraph 1] In <fix>2017</fix>, <fix>
eyeo GmbH</fix> handed over control of the Acceptable Ads initiative to an indep
endent committee made up of eleven stakeholders who represent three distinct coa
litions: User Advocates Coalition (digital rights organization, ad-block user),
For Profit Coalition (advertiser, advertising agency, ad-tech company, publisher
/ content creator) and the Expert Coalition (user agent, creative agent, resear
cher / academia). This committee, aptly called the Acceptable Ads Committee, has
full control over the Acceptable Ads initiative, including what’s deemed accept
able by defining the [Acceptable Ads criteria](https://acceptableads.com/en/abou
t/criteria).}} |
| 33 | 33 |
| 34 {{aac-paragraph2[Acceptable Ads Committee Paragraph 2] The committee's goal is s
imple: create new and exceptional ad standards that improve the user experience
for ad-blocking users while, just as importantly, delivering real value to conte
nt publishers and online advertisers.}} | 34 {{aac-paragraph2[Acceptable Ads Committee Paragraph 2] The committee's goal is s
imple: create new and exceptional ad standards that improve the user experience
for ad-blocking users while, just as importantly, delivering real value to conte
nt publishers and online advertisers.}} |
| 35 </div> | 35 </div> |
| 36 | 36 |
| 37 </div> | 37 </div> |
| 38 | 38 |
| 39 <? include blog/recent-aac ?> | 39 <? include blog/recent-aac ?> |
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