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Issue 29490624:
Issue 5373 - Remove the "blog" from acceptableads.com and link to blog.acceptableads.com (Closed)
Base URL: https://hg.adblockplus.org/web.acceptableads.com
Patch Set: Addressed NITs
Created July 20, 2017, 12:37 p.m.
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| 1 title=Welcome to the new Acceptable Ads blog! | |
| 2 description=A welcome post for this blog, the new home for all news about the fu ture of online ads. | |
| 3 featured_img_url=/img/png/blog/acceptable-ads-experience.png | |
| 4 featured_alt=A better experience for everyone | |
| 5 author=Ben Williams | |
| 6 parent=blog/index | |
| 7 committee=false | |
| 8 published_date=2017-03-14 | |
| 9 template=blog-entry | |
| 10 breadcrumb=Welcome | |
| 11 | |
| 12 Welcome! This is the very first post on a blog that will document the future of online advertising. These electronic pages will be devoted to the future of the Acceptable Ads initiative, including the [Acceptable Ads Certification Tool](htt ps://acceptableads.com/en/tool-certification/), set to launch later this year, t he Acceptable Ads Committee, which will take over the standards behind the Accep table Ads initiative, and more. | |
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| 14 We at Adblock Plus/eyeo began the Acceptable Ads initiative in 2011 to keep user s in control of their online experience, while assuring that the web stayed fair and profitable. | |
| 15 In the intervening period, that initiative has grown up; and as we prepare to se nd it out into the wide world, this blog will be your primary spot to learn abou t its development. | |
| 16 | |
| 17 At first this space will have two primary directions – the Acceptable Ads Commit tee and the Acceptable Ads Certification Tool – but it will surely expand to inc lude other topics and threads. It is important to note that while some of its co ntent will be penned by authors within eyeo, Adblock Plus and other ad blockers who believe in the principle of partial ad blocking, there will likely be additi onal content from authors across the online ads landscape. For instance, when we hand over control of the Acceptable Ads criteria to an independent committee, t hat committee’s members will create the content for all posts in the committee-r elated thread. | |
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| 19 How it develops beyond these two early focal points is anyone’s guess. But what we know now is that the amount of ad blockers, who are seeking to shift the bala nce from scorched-earth, absolutist ad blocking to the balanced approach champio ned by partial ad blocking, is growing. We also know that mobile ad blocking, hu ge in parts of Asia, is set to take Europe and North America by storm. So whatev er these pages hold, you can be sure that they will be meaningful, insightful an d on hopefully already a few steps ahead of what’s coming next. | |
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| 21 Talk real soon ;) | |
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