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1 title=Allowing acceptable ads in Adblock Plus | 1 title=Allowing acceptable ads in Adblock Plus |
2 | 2 |
3 <head> | 3 <head> |
4 <meta content="{{meta-title[Title meta tag content inside head tag] Acceptable
Ads - Adblock Plus}}" name="title" /> | 4 <meta content="{{meta-title[Title meta tag content inside head tag] Acceptable
Ads - Adblock Plus}}" name="title" /> |
5 <meta content="{{meta-description[Description meta tag content inside head tag
] Adblock Plus introduces the Acceptable Ads initiative: Support websites that r
ely on advertising but choose to do it in a non-intrusive way.}}" name="descript
ion" /> | 5 <meta content="{{meta-description[Description meta tag content inside head tag
] Adblock Plus introduces the Acceptable Ads initiative: Support websites that r
ely on advertising but choose to do it in a non-intrusive way.}}" name="descript
ion" /> |
6 <meta content="{{meta-title}}" property="og:title" /> | 6 <meta content="{{meta-title}}" property="og:title" /> |
7 <meta content="{{meta-description}}" property="og:description" /> | 7 <meta content="{{meta-description}}" property="og:description" /> |
8 <style type="text/css"> | 8 <style type="text/css"> |
9 .footnote-reference | 9 .footnote-reference |
10 { | 10 { |
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178 {{false-positives-report[Text in "doesn't meet requirement" secion] Please <a hr
ef="/getting_started#false-negatives">report it</a>. If an advertiser abuses its
placement on the exception list, we can always remove it from the list.}} | 178 {{false-positives-report[Text in "doesn't meet requirement" secion] Please <a hr
ef="/getting_started#false-negatives">report it</a>. If an advertiser abuses its
placement on the exception list, we can always remove it from the list.}} |
179 | 179 |
180 ## {{what-allowed[Section header] How can I see what you are allowing?}} {: #lis
t } | 180 ## {{what-allowed[Section header] How can I see what you are allowing?}} {: #lis
t } |
181 {{acceptable-ads-filter[Text in "what you is allowed" section] The <strong>Allow
nonintrusive advertising</strong> checkbox simply adds one more filter subscrip
tion to your list. You can view the filters <a href="https://easylist-downloads.
adblockplus.org/exceptionrules.txt">here</a>. Also, the special treatment of thi
s filter subscription - which was added for reasons of usability - can be disabl
ed by going to "about:config" and changing the <a href="/preferences#subscriptio
ns_exceptionscheckbox">extensions.adblockplus.subscriptions_exceptionscheckbox</
a> preference to false. This will allow you to view the filters for this subscri
ption as usual.}} | 181 {{acceptable-ads-filter[Text in "what you is allowed" section] The <strong>Allow
nonintrusive advertising</strong> checkbox simply adds one more filter subscrip
tion to your list. You can view the filters <a href="https://easylist-downloads.
adblockplus.org/exceptionrules.txt">here</a>. Also, the special treatment of thi
s filter subscription - which was added for reasons of usability - can be disabl
ed by going to "about:config" and changing the <a href="/preferences#subscriptio
ns_exceptionscheckbox">extensions.adblockplus.subscriptions_exceptionscheckbox</
a> preference to false. This will allow you to view the filters for this subscri
ption as usual.}} |
182 | 182 |
183 {{acceptable-ads-contacts[Text in "what you is allowed" section] Do you have que
stions or suggestions concerning this list? Feel free to get in touch with the c
ommunity <a href="/forum">in our forum</a> or contact us directly <a href="mailt
o:acceptableads@adblockplus.org">via email</a>.}} | 183 {{acceptable-ads-contacts[Text in "what you is allowed" section] Do you have que
stions or suggestions concerning this list? Feel free to get in touch with the c
ommunity <a href="/forum">in our forum</a> or contact us directly <a href="mailt
o:acceptableads@adblockplus.org">via email</a>.}} |
184 | 184 |
185 ## {{how-be-whitelisted[Section header] How can I get my website whitelisted?}}
{: #application } | 185 ## {{how-be-whitelisted[Section header] How can I get my website whitelisted?}}
{: #application } |
186 {{process-of-whitelisting[Text in "how to be whitelisted" section] The process o
f getting your ads whitelisted takes about 10 working days once the ads adhere t
o the Acceptable Ads criteria:}} | 186 {{process-of-whitelisting[Text in "how to be whitelisted" section] The process o
f getting your ads whitelisted takes about 10 working days once the ads adhere t
o the Acceptable Ads criteria:}} |
187 | 187 |
188 1. {{comply-with-criteria[Whitelisting step in "how to be whitelisted" section]
If your website has ads that comply with the <a href="#criteria">Acceptable Ads
criteria</a>, simply fill out <a href="https://eyeo.com/acceptable-ads-applicati
on.html">this form</a>.}} | 188 1. {{comply-with-criteria[Whitelisting step in "how to be whitelisted" section]
If your website has ads that comply with the <a href="#criteria">Acceptable Ads
criteria</a>, simply fill out <a href="https://acceptableads.com/get-whitelisted
/">this form</a>.}} |
189 * {{eyeo-contacts-back[Whitelisting step in "how to be whitelisted" section] Som
eone from <a href="https://www.eyeo.com/">Eyeo</a>, the company behind Adblock P
lus, will contact you to determine the exact ads, and check whether they comply
with our criteria.}} | 189 * {{eyeo-contacts-back[Whitelisting step in "how to be whitelisted" section] Som
eone from <a href="https://www.eyeo.com/">Eyeo</a>, the company behind Adblock P
lus, will contact you to determine the exact ads, and check whether they comply
with our criteria.}} |
190 * {{sign-agreement[Whitelisting step in "how to be whitelisted" section] After y
ou have made any necessary changes, both sides sign an <a href="/acceptable-ads-
agreements">agreement</a>.}} | 190 * {{sign-agreement[Whitelisting step in "how to be whitelisted" section] After y
ou have made any necessary changes, both sides sign an <a href="/acceptable-ads-
agreements">agreement</a>.}} |
191 * {{whitelist-proposal-submission[Whitelisting step in "how to be whitelisted" s
ection] We submit the whitelisting proposal <a href="/forum/viewforum.php?f=12">
in the forum</a> and the ads are whitelisted at the same time. The topic will st
ay open in order for the community to declare concerns if or when the candidate
does not meet the requirements.}} | 191 * {{whitelist-proposal-submission[Whitelisting step in "how to be whitelisted" s
ection] We submit the whitelisting proposal <a href="/forum/viewforum.php?f=12">
in the forum</a> and the ads are whitelisted at the same time. The topic will st
ay open in order for the community to declare concerns if or when the candidate
does not meet the requirements.}} |
192 | 192 |
193 ## {{does-users-need[Section header] Do Adblock Plus users really want this feat
ure?}} {: #who } | 193 ## {{does-users-need[Section header] Do Adblock Plus users really want this feat
ure?}} {: #who } |
194 {{survey[Text in "who want acceptable ads" section] The <a href="/blog/adblock-p
lus-user-survey-results-part-3">results of our user survey</a> say yes. Accordin
g to the survey, only 25 percent of Adblock Plus users are strictly against all
advertising. They can disable the feature and browse completely ad-free. The oth
er 75 percent replied that they would accept some advertising to help support we
bsites.}} | 194 {{survey[Text in "who want acceptable ads" section] The <a href="/blog/adblock-p
lus-user-survey-results-part-3">results of our user survey</a> say yes. Accordin
g to the survey, only 25 percent of Adblock Plus users are strictly against all
advertising. They can disable the feature and browse completely ad-free. The oth
er 75 percent replied that they would accept some advertising to help support we
bsites.}} |
195 | 195 |
196 ## {{revenue[Section header] Is there payment involved?}} {: #revenue } | 196 ## {{revenue[Section header] Is there payment involved?}} {: #revenue } |
197 {{main-revenue[Text in "Is there payment involved?" section] We receive some don
ations from our users, but our main source of revenue comes as part of the Accep
table Ads initiative. Larger entities (as defined below) pay a licensing fee for
the whitelisting services requested and provided to them (around 90 percent of
the licences are granted for free). It should be noted that the Acceptable Ads c
riteria must be met independent of the consideration for payments. If the criter
ia are not met, whitelisting is impossible.}} | 197 {{main-revenue[Text in "Is there payment involved?" section] We receive some don
ations from our users, but our main source of revenue comes as part of the Accep
table Ads initiative. Larger entities (as defined below) pay a licensing fee for
the whitelisting services requested and provided to them (around 90 percent of
the licences are granted for free). It should be noted that the Acceptable Ads c
riteria must be met independent of the consideration for payments. If the criter
ia are not met, whitelisting is impossible.}} |
198 | 198 |
199 {{who-pays[Text in "Is there payment involved?" section] Regarding fees, only la
rge entities (those with more than 10 million additional ad impressions per mont
h due to participation in the Acceptable Ads initiative) have to pay. For these
entities, our licensing fee normally represents 30 percent of the additional rev
enue created by whitelisting its acceptable ads.}} | 199 {{who-pays[Text in "Is there payment involved?" section] Regarding fees, only la
rge entities (those with more than 10 million additional ad impressions per mont
h due to participation in the Acceptable Ads initiative) have to pay. For these
entities, our licensing fee normally represents 30 percent of the additional rev
enue created by whitelisting its acceptable ads.}} |
200 | 200 |
201 {{more-details[Text in "Is there payment involved?" section] For more details se
e <a href="/about#monetization">here</a>.}} | 201 {{more-details[Text in "Is there payment involved?" section] For more details se
e <a href="/about#monetization">here</a>.}} |
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