Side by Side Diff: includes/about/what-are-acceptable-ads.md
Issue 29541690:
Issue 4771 - Adding a hyperlink to first mention of the word "Ad" on acceptableads.org and adblockp… (Closed)
Base URL: https://hg.adblockplus.org/web.acceptableads.com
Patch Set:
Created Sept. 11, 2017, 11:11 a.m.
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| 2 {{what-are-acceptable-ads-p1[What are Acceptable Ads? paragraph 1] Due to fallin g ad prices, click-through rates for ad views continues to decline. As a result, many publishers have been forced to stuff their websites with intrusive ads. Us ers have responded by the hundreds of millions by installing ad blockers. The vi cious cycle worsens.}} | 2 {{what-are-acceptable-ads-p1[What are Acceptable Ads? paragraph 1] Due to fallin g ad prices, click-through rates for ad views continues to decline. As a result, many publishers have been forced to stuff their websites with intrusive [ads](h ttps://easylist.to/2011/07/11/the-definition-of-advert-and-link-exchange-policy. html). Users have responded by the hundreds of millions by installing ad blocker s. The vicious cycle worsens.}} |
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| 4 {{what-are-acceptable-ads-p2[What are Acceptable Ads? paragraph 2] We want to re verse the cycle. We don't hate advertising per se, but nobody wants intrusive bl inking ads and content-obscuring rollovers running amok on their computers and m obile phones. So we have a good compromise; we call it the Acceptable Ads initia tive. Acceptable Ads seeks to create sustainable middle ground between the user’ s choice to use ad blockers and the continued need to support free online conten t with advertisements.}} | 4 {{what-are-acceptable-ads-p2[What are Acceptable Ads? paragraph 2] We want to re verse the cycle. We don't hate advertising per se, but nobody wants intrusive bl inking ads and content-obscuring rollovers running amok on their computers and m obile phones. So we have a good compromise; we call it the Acceptable Ads initia tive. Acceptable Ads seeks to create sustainable middle ground between the user’ s choice to use ad blockers and the continued need to support free online conten t with advertisements.}} |
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